plant based trend

Daring, a Los Angeles-based startup known for its plant-based chicken, has announced the completion of its US$8 million Series A funding round. It plans to use the financing to accelerate its growth across the U.S. and comes ahead of its…
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McDonald’s, the world’s biggest fast food QSR chain, has announced that it will be launching its own plant-based meat line dubbed “McPlant”. Currently under development, the company says that the new plant-based McPlant Burger will be…
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The plant-based beef segment alone could grow to over US$16 billion by 2030, new research says, citing shifting consumer habits in younger generations and the flexitarian trend as the primary factors. It also highlights the rising…
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Further evidence of the unstoppable flexitarian trend and shift towards plant-based eating, a new consumer study in Europe has found that nearly a quarter of the population in the region are now actively reducing their meat intake.…
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Auriane Borremans was born into a family of butchers and she went on to start her career in the food industry, where she gained experience almost multiple aspects of the food industry, from working at a Michelin-starred restaurant to…
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Recent data shows that a whopping 92% of people in the U.S. who bought plant-based meat for the first time during the Covid-19 pandemic plan on continuing to do so in the future, with the main drivers being health, food safety and…
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Meati Foods, a Colorado-based food tech, has secured US$28 million in its Series A funding round. It follows its earlier secret restaurant trial of its plant-based steaks made from fungi and announcement that it will soon roll out its…
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A new report from Dutch multinational financial firm ING predicts that the plant-based meat and dairy market in the European Union and the U.K. will balloon to €7.5 billion (US$8.87 billion) in the next five years. The analysis also found…
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According to new research, if the world makes a just a 10% shift away from animal meat and replaces it with plant-based alternatives, it could lead to as much as 38 million hectares of land being freed – an area larger than that of…
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Japanese retail chain Muji has announced that it is releasing four new plant-based meat alternatives across its online and brick-and-mortar stores this month. The news comes amid the rising demand for plant-based foods among mainstream…
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Singapore’s first vegan online shop, Everyday Vegan, is going to open its first-ever retail storefront as demand for plant-based foods in the city continues to grow. Launching officially on November 1 to coincide with World Vegan Day, the…
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Veganuary, the U.K.-based campaign encouraging people to eat vegan for the month of January, has just hit the 1 million supporter mark since its inception in 2014. The achievement is testament to the growing plant-based trend, especially…
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Heura, the Barcelona-based vegan meat startup, has just launched a new burger dubbed as the healthiest on the market. Thanks to its innovative fat analogue that helps transform extra virgin olive oil into a solid form, Heura’s latest…
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The appetite for alternative proteins is reaching new heights all over the world, especially in the wake of the coronavirus pandemic, which has kicked off even greater consumer enthusiasm and investor interest in the fast-growing food tech…
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The LIVEKINDLY Collective, a plant-based food company formerly known as Foods United that rebranded after the acquisition of the vegan media publisher of the same name earlier this year, has announced that it has secured US$135 million in…
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Australian plant-based meat startup v2food has just announced a AU$77 million (US$55 million) Series B round, breaking records as the largest funding round in the category within the country. The financing was led by major institutional…
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A new rolling fund, Prithvi Ventures, has just launched on AngelList to help accelerate tech solutions to tackle the climate crisis. Aiming to open up the funding pool for the technologies that will have the greatest impact on combating…
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As the demand for plant-based foods continues to surge, Nestlé says it will step up innovation and begin to launch more plant-based products in the next few weeks. Since the beginning of this year, the Swiss food giant has made clear its…
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Food entrepreneur Helene Raudaschl began practicing a flexitarian diet a year ago when she became increasingly aware of the ethical and environmental impact of meat consumption. It was on this journey when she noticed a gap in the market…
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Hooked, the Swedish food tech behind the world’s first plant-based shredded salmon, has just signed their first investor to launch their sustainable and vegan-friendly tuna product in the Nordic market. With their plant-based salmon in the…
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British supermarket giant Tesco has committed to a 300% sales boost for plant-based meat alternatives within the next five years, making it the first retailer in the U.K. to set a sales target for the category. The pledge is a part of the…
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