Burger King Tests Vegan Impossible Chicken Patties In the U.S.
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Beginning this week, Burger King U.S. is trialing vegan chicken patties from Impossible Foods at select stores in Ohio. The move follows the recent launch of two additional Impossible Burger menu items: the Impossible King and Southwest Bacon Impossible Whopper.
Offering guests a twist on Burger King’s Original Chicken Sandwich, the Impossible Original Chick’n Sandwich features a plant-based patty from Impossible Foods. It comes topped with shredded lettuce and mayonnaise on a toasted sesame seed bun.
The launch comes three years after the chain debuted the Impossible Whopper, featuring a plant-based patty from the California-based Impossible Foods. Last October, Burger King trialed Impossible Chicken Nuggets.
Impossible also recently announced its vegan Chicken Patties will be available in frozen food aisles at nationwide retailers including Safeway, Kroger, Albertsons, and Sprouts later this month. The vegan meat manufacturer is also ramping up production of cafeteria-friendly offerings in light of recent funding by California to help bring more plant-based meals to schools.
Plant-based at Burger King
Earlier this year, Burger King France partnered with La Vie, using its vegan bacon in its vegan Steakhouse sandwich. La Vie had taken out a full-page advert in Le Parisien courting the burger giant.
The launch is part of Burger King’s effort to make at least 50 percent of its menu meat-free by 2031.
London’s largest Burger King location was transformed into a fully plant-based outlet for a full month, in March, following in the footsteps of similar initiatives in Madrid and Cologne.
Madrid’s Vurger King’, which opened last October, featured vegan meat from The Vegetarian Butcher, similar to another meatless event in Germany.